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Wednesday 21 January 2015

Vintage Markets.


Ah, January; a month of good intentions and fresh starts. Admittedly, it's somewhat refreshing and enjoyable to see people try new things as they bravely tackle their new years resolutions thus leaving the security of the comfort zone in the previous year. However, those countless style resolutions that are uttered at the closing hours of December 31st by women everywhere? They're often the ones that are most difficult to keep. Allow me to both elaborate, and offer a solution...

I could write a fairly gruelling screenplay about the horrors of shopping the high street in the January sales, complete with Alfred Hitchcock-esque creepy music. The clothes, the crowds, the chaos; that's an alliteration of justified fears right there. Then there's the horror of what lies within your own shopping bags when you return home in a dazed and confused state sporting multiple bruises and blisters; impulse buying is just the worst thing. You buy things on the sole premiss of them being a bargain, but then you slowly realise that you'll never wear them and they get cast deep into the dark abyss of your over-flowing wardrobe - is that really value for money? We've all been there, and this year I'm keen to avoid falling into the same relentless cycle. 

So, what are your options for January shopping? Do you go a full month without a fashion fix? Of course not; you simply head to your nearest vintage flea market. As clichéd as it may sound, January really is the perfect time for a style revolution, but the high street always finds itself in the same predicament as its customers at that time of year. They're keen to get rid of the old stock in preparation for the Spring collections. So whilst the gigantic red signs donning the seductive words "50% off" are undeniably alluring, you just end up falling back into the same routine of chasing the ever elusive and evolving trends, wasting both money and individuality along the way. Yet, a flicker of hope remains; vintage shopping allows you to invest in quality pieces at reasonable prices and you can rest easily knowing that your outfit will be unique. It's also surprisingly easy to keep up with the latest trends when wearing vintage. For example, the fashion of the 1970's is set to make a huge comeback in S/S15; so whilst the high street is currently clearing out the dregs of their stockroom in preparation for rail upon rail of mass produced 70's "inspired" clothing, you could be picking up a genuine 1970's piece for a fraction of the price at a vintage flea market. Case in point: last week, I purchased a genuine 1970's suede mini-dress for £25, whilst last year I paid £65 for a faux suede skirt on the high street; work that one out.  

So, this Sunday we'll be packing up our finest vintage garments and heading to Shepton Mallet's Flea and Collectors Market to give you all the chance to come down and get your hands on some new clothes and inject a bit of real style into your yearning wardrobes. This particular fair has over 200 stands inside, and even more stalls outside for those of you brave enough to tackle to the freezing temperatures. Thankfully, we'll be located inside. We'll be taking a substantial amount of stock and even some of our specialist items, including some vintage Silver Cross prams and some of our most luxurious vintage fur coats for you to have a gander at. On Friday,we'll be posting a more detailed blog post about the type of stock we'll be taking, and more information about the actual market and what you can expect to find there.

We look forward to seeing you all! 

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